This book offers a succinct and understandable introduction to the practice of marketing and search engine optimization. It outlines existing website optimization techniques, highlights their drawbacks, and lays the groundwork for sustained success.
Readers will learn how to assess and outperform their competitors' techniques, improve their search engine ranks, enhance the quantity and quality of visitors, and easily and for free list their website on the major search engines.
The book is written in an informal manner and is jam-packed with information that search engines will find fascinating. Google, Bing.com, and Yahoo! are the three prominent search engines that are highlighted. Anyone who owns a website or is considering starting an online store will find it interesting. It is assumed that you have some basic Web knowledge.
The fundamental techniques that make websites search engine friendly are covered in detail in this book's in-depth instructions on how search engines operate. More than a million people have read this book, which contains all the information you need to start on the path to professional-caliber SEO.